Town Square

Run by Tal, here in Russellville

Someone fills out your website. Your phone buzzes.

We build you a new site and wire it to text you the minute a customer asks for something. Need a change later? Text it. From $20 a month.

  • Free mockup, no card
  • Domain stays in your name

Hollow Oak Smokehouse, a concept site for a made-up barbecue business. Try it

Live sites for River Valley businesses

Everything from a restaurant to a nonprofit with nine locations. All live, so open any of them and look around.

Someone searches at 9:14 PM. Here's what happens next.

The trip from a search to a booked job, played out with a made-up business. Pick the one closest to yours.

Show it for
Example: Haywood Plumbing & Air

“Haywood Plumbing & Air” is a made-up business with a real, working concept site. Every message and review is an example.

See your new site before you pay a dime.

Most web shops want a deposit before you see anything. We build the mockup first. If you don't love it, you owe nothing.

  1. 1

    Tell us about your business

    Send your current website, or just your name and a few details. It takes a couple of minutes.

  2. 2

    Get a working mockup, free

    A real page built from your own logo and photos. Open it on your phone. No card, no obligation.

  3. 3

    We launch it

    We handle the domain and the launch. Changes are a text away.

  4. Start step one
What lands in your inboxConcept, not a client
Sample pitch sheet: a dated site today next to a free concept homepage, for a made-up barbecueOpen the full sheet

A sample sheet for a made-up barbecue joint. This is the format every mockup comes in.

Need a change? Text it.

No logins and no page builders. Send the change the way you'd tell a friend. You get a preview back to look over before your customers see it.

  1. 8:12 AM

    You text the change

  2. 8:31 AM

    Live, checked by Tal

Times from the example thread.

Base includes 3 changes a month. Pro is unlimited.

T

Tal

Example conversation

Wired into the software you already run.

Big chains have teams connecting their website to everything. AI makes that affordable for a shop on Main Street.

One request, everywhere it needs to go

demoplumbingrv.com Website form

Request service

NameSarah M.

NeedWater heater leaking

WhenTomorrow morning

Sent

  • Text to ownerSent to your phone
  • CalendarHold: Wednesday morning
  • CRMNew lead added
  • AccountingCustomer created

Booking and calendars

Oct 12 to 16Synced

Mon

Repipe

Tue

Drain

Wed

Install
8:00Sarah

Thu

Valve

Fri

FaucetDrain

Customers pick a time on your site. It lands on your calendar.

Works withGoogle CalendarCalendly

Ordering and point of sale

Online order #1042Pickup 12:15

2×Brisket plate$29.98

1×Banana pudding$4.99

Total $34.97

Paid, sent to the kitchen

Orders and payments flow straight into your POS.

Works withSquareToast

CRM

New 1

Sarah M.

Water heater

Quoted 2

Mike R.

Repipe

Ana L.

Drain

Won 1

Jo P.

Install

Every lead in your pipeline, already filled in.

Works withJobberHousecall Pro

Payments and books

Invoice #2087 Oct 14

$340.00

Sarah M. · Water heater repair, Wed 8:00 AM

Paid by card, receipt texted

Synced to your books

Paid invoices sync to your accounting.

Works withQuickBooksStripe

Reviews

4.9

Example rating

5
4
3
2
1

Sarah M. · just now

Came out Wednesday morning and fixed the leak. Easy to book online.

A review request goes out after every job.

Works withGoogle Business Profile

Examples of tools we can connect on the Pro plan. Not affiliated with or endorsed by any of them. Every name and number shown is an example.

Tell us what you use. We'll tell you straight if we can connect it.

What you’d pay, and who answers the phone.

Swipe to see all three →

Town SquareDIY site builderTraditional agency
See it before you payFree mockupYou build it firstUsually after a deposit
Up front$499 setupLowA project invoice
MonthlyFrom $20Plan, plus your timeVaries, changes often extra
Who builds itTal, with AIYouA design team
Making a changeText itLog in and do itEmail them, wait for a quote
Lead text to your phoneAdd-onsCustom work
Connected to your softwarePro planPlugins you set upCustom work
Domain in your nameVaries
A local person you can call(479) 315-4503NoSometimes

General comparison. Every builder and agency is different.

Sites we look after

“Tal built our site and still looks after it. Leads and job applications come straight to us, so we can spend our time on the work.”

Jonathan Fontes, Diamond Ridge Construction, River Valley

Visit the site
What we built
Trust-first contractor site
Plus
SMS consent built in
Diamond Ridge Construction website
“We needed one site that covers all of our locations and works in English and Spanish. Tal built it, walked our team through updating it, and still helps us when something needs to change.”

Sylvia Hickey, Western Arkansas Guidance Center, Fort Smith

Visit the site
What we built
Nine locations
Plus
English and Spanish
Western Arkansas Guidance Center website
“We do more than decks now, and the site keeps up. When I want something changed I send Tal an email and it gets done.”

Obee Rosales, FC Renovations, Russellville

Obee also partners with us on Eleva Studio.

Visit the site
What we built
Services carousel
Plus
Built for the trades
FC Renovations website

How Tal works

Black and white portrait of Tal Swicegood smiling, seated on a couch

Tal Swicegood

Founder, River Valley Town Square

Text me when your hours change or a price goes up. I'll send back a preview.
Can you add our Saturday hours?

Example text thread

  • A website should earn its keep.

    If it doesn’t bring in customers, it’s a brochure. Tal sets every site up around the one thing you want a customer to do next.

  • A person checks every change.

    AI drafts the pages and the edits. Tal reads each one before it goes live.

  • You should own what you pay for.

    Your domain is registered in your name, and your customer list stays yours if you ever leave.

  • You should be able to reach a real person.

    Tal lives and works in Russellville. When something needs fixing, you’re texting someone you might see at the coffee shop.

$20 a month after a $499 setup.

The mockup costs nothing. You pay only if you launch.

Base

A fast, good-looking site that stays current and texts you every new lead.

Flat

$20/month

+ $499 one-time setup

Start with a free mockup

Pro

Integrations

Everything in Base, plus it plugs into your software and sends follow-ups and review asks for you.

Flat

$99/month

+ $999 setup

Start with a free mockup

What's included

BasePro
  • Custom site from your free mockup

    Designed around the one thing you want customers to do.

  • Instant lead text to your phone

    Every form and request lands on your phone in seconds.

  • Hosting and security

    We host it and keep it updated.

  • Domain registered in your name

    You own it. Renewal is included.

  • Built for phones and AI search

    Your hours and services written so Google and AI tools can read them.

  • Changes by text

    Text what you want changed, in plain English.

    3 changes/mo
    Unlimited
  • Connected to your software

    Booking, POS, CRM or QuickBooks.

    No
  • Automatic follow-up

    Confirmations and reminders go out on their own.

    No
  • Review requests

    A thank-you text with a review link after each job.

    No
  • Monthly report

    How many customers reached you, in plain English.

    No

Bigger builds get a custom quote. Rather talk first? Book a quick call.

What owners ask Tal.

Is the mockup really free?

Yes. We build a working mockup of your new site and send you the link. If you like it, we talk about launching it. If not, you owe nothing and we part as friends.

Where does the AI come in?

AI writes the first drafts and the changes you text in, like “we’re closed Monday.” Tal makes the design calls and decides what goes live. No waiting weeks on a web person. Base includes 3 change requests a month, and Pro is unlimited.

I already have a website. Can you work with it?

Yes. Give us the link and we start the mockup from what is already there. You keep your domain.

What software can you connect to?

It depends on what you use. Common ones are booking and reservation tools, point of sale systems, CRMs and QuickBooks. Tell us what you run on, and we will tell you straight whether we can connect it.

Do I own my website and domain?

Your domain is registered in your name, and renewal is included in your monthly fee. If you ever leave, you can download all of your site files for 60 days. After that we may not keep them.

When am I charged?

The one-time setup fee is due today, when you sign up. Your monthly plan starts at launch, 30 days later, and bills once a month after that.

Is there a contract?

No contract. Cancel any time with 30 days’ notice.

Who will I actually be working with?

Tal Swicegood, here in Russellville. You text him and he texts you back.

Don't see yours? Ask it when you request your mockup.

Send us your business name. We'll send back a site.

A working mockup of your new site, with your name on it. Free, with no card.

Or see what a finished mockup page looks like.

Example: Demo Plumbing Co
The Demo Plumbing Co mockup on a phone

Demo Plumbing Co websitenow

New request from Sarah: water heater leaking, wants tomorrow morning. Tap to text back.

Example lead text